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What Is Augmented Reality (AR)?

Overview

Augmented Reality (AR) is a technology that overlays digital content—such as images, data, or 3D models—onto the physical world in real time. AR enhances real-world environments through visual, auditory, or haptic interactions, typically accessed via smartphones, tablets, or AR glasses.

Core Features

  • Combines real-world and digital elements
  • Interactive in real time
  • Context-aware based on location or object recognition

Common Applications

  • Product visualization in retail
  • AR filters in social media
  • Navigation and spatial guides
  • Education and training tools
  • Maintenance and repair assistance

Related Context

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