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Digital Transformation: 8 easy tips you need to know

Giuseppe Avagliano

Jun 30, 2022 • 6 min read

As businesses move towards digital transformation, they are quickly realizing the importance of technology in order to stay competitive. In this digital transformation guide, we will be discussing the different types of digital transformations, the benefits of each, and how businesses can plan for them.

So whether you're just starting out on your digital journey or you're looking to take it to the next level, this digital transformation guide is for you!

1. The definition of Digital Transformation

Digital transformation is the process of achieving major improvements in the effectiveness, efficiency, and agility of an organization through the use of innovative technologies.

When done correctly, it can provide your organization with a competitive edge by enabling it to become more agile, responsive, and efficient.

There are four key elements of any successful digital transformation project: strategy, planning, execution, and monitoring. 


digital transformation

A sound digital strategy is essential for any successful digital transformation project. It defines the overall objectives of the project and sets the stage for planning and execution. A well-crafted strategy should be focused on three key areas: customer experience, business performance, and innovation.


The planning phase is where you identify the specific technologies and solutions that will be used to achieve your objectives. You also need to identify the required resources and management structures needed to support these initiatives.


The execution phase involves putting all of the components of a successful digital transformation project into action. This includes developing strategies, designing solutions, building systems, implementing them, and measuring results.


The phase, the process, and the results of the process. This part is very important to understand the results.

2. Digital transformation adds value to every customer interaction

Digital transformation is the process of transforming an organization’s technology infrastructure to enable new business models and capabilities. It adds value to every customer interaction, including providing a more efficient experience, reducing costs, automating processes, and enhancing security.

Digital transformation for corporations aims to acquire and keep customers in first hand. 

3. First, understand what’s possible with digital transformation

automated wharehouse

Digital transformation is a term used to describe the process of transforming an organization from a traditional model to a digital model. In today’s world, organizations must use digital technologies to compete and stay competitive. However, not all organizations are equipped or have the resources to make this transformation.

First, understand what’s possible with digital transformation. With the right tools and strategies in place, your organization can take advantage of many new opportunities for growth and success. Below are some examples of how it can help your business:

  • Increase efficiency by using technology to automate processes and workflows. 
  • Improve customer service by using data analytics to improve targeting and messaging. 
  • Boost brand awareness by using social media platforms and marketing campaigns that are powered by digital technologies.

4. Adapt your business to leverage digital transformation

Digital transformation is a huge opportunity to improve your business. Here are five tips to help you take advantage of it:

  1. Leverage data to improve decision-making. Collect and use data to make better decisions about your business. Use data to spot trends and optimize your operations. 
  2. Build an intelligent infrastructure. Build an infrastructure that can handle the demands of digital transformation. This includes things like big data storage, artificial intelligence, and cloud computing services. 
  3. Automate processes and deliver results faster. Automate processes and deliver results faster using digital tools and technologies. This will save you time and money while improving the quality and speed of your delivery processes. 
  4. Embrace change – it’s part of the transformation equation. Embrace change as part of the overall process. This means being open to new ideas and approaches, as well as embracing new technologies. 
  5. Stay flexible – digital transformation always evolves quickly! Be prepared for changes by staying flexible with your plans and strategies.

5. What are the drivers in digitalization and digital transformation?

There are a few key drivers of digitalization. The first is the need for companies to keep up with ever-changing technology in order to remain competitive. With so many new technologies emerging, it can be difficult for companies to keep up with the latest trends and developments. This is especially true when it comes to mobile technology, which has quickly become a mainstay in our lives.

Another driver is the need for companies to improve their customer experience. As customers become more demanding, it’s important for companies to provide them with superior services that meet their needs. In addition, companies need to be able to interact with customers via various channels, such as social media, text messages, and phone calls.

The final driver is the need for companies to reduce costs associated with operations. By digitizing their operations, companies can save on costs such as IT expenses, employee training costs, and software licensing fees. In addition, by integrating digital technologies into their operations, companies can improve efficiency and productivity.

6. Digital innovations are transforming industries

improve efficiency with digital transformation

Digital transformations are changing the way businesses operate, and the pace of these changes is accelerating. Many industries are seeing dramatic improvements in their overall efficiency, competitiveness, and customer experience as a result of digital innovations. That is why for corporations it is very important.

Here are 3 examples of how digital transformation is transforming industries:

  1. Retailers are using digital technologies to increase sales and reduce costs. One example is Amazon's use of data analytics to identify product trends and recommend items for sale. By reducing the need for human intervention, retailers can improve inventory management and save on shipping costs. In addition, they can target advertising to specific customers more effectively, generating higher profits.
  2. Healthcare providers are using digital technologies to improve patient care. One example is GoodRx's use of artificial intelligence to calculate drug prices based on patient profiles and billing patterns. This saves healthcare providers money by reducing the number of rejected prescriptions and by cutting down on the time needed to process claims. Additionally, it allows patients to compare prices and find the best deal for drugs they need.
  3. Airlines are using digital technologies to improve the passenger experience. One example is Qatar Airways' use of satellite navigation systems to ensure that passengers arrive at their destinations on time without getting lost. By automatic observations, it is easy to understand where the passengers are. Also, the system automatically motivates the passengers who can be late for the flights. 

7. You don’t have to create your roadmap alone

digital transformation roadmap

In today’s fast-paced world, businesses need to be digital transformation leaders if they want to stay ahead of the competition. But that doesn’t mean creating a roadmap all by yourself – you can get help from your colleagues and partners. Here are some ways for corporations:

  1. Get everyone on the same page. The first step in any successful digital transformation is establishing a common understanding of what needs to be done and how it needs to be done. This means getting everyone on your team up to speed on what technologies are available, what business advantages they offer, and how best to deploy them.
  2. Leverage technology innovation. The days of waiting for IT to come up with the next big technology solution are behind us. Today’s businesses can take advantage of the latest technology innovations right in their own organizations through tools like social media, cloud computing, mobile apps, and big data analytics. Choose the right partner for your digital transformation journey that focuses on quality.
  3. Build consensus around key priorities. Next, it’s important to develop a consensus around which initiatives need the most attention and resources. Once these priorities are established, it’s easy to allocate the necessary resources across all projects.

8. Build bridges to connect your data, employees, and customers during Digital Transformation

As businesses embrace digital transformation, they are working to connect their data, employees, and customers in new and innovative ways. In order to achieve these goals, businesses need to build bridges between these entities.

One way to build bridges is to use data analytics to identify trends and patterns in customer interactions. This information can then be used to improve customer service or develop new products that better meet customer needs.

Employees also need access to the latest technology in order to be able to work with customers effectively. By introducing next-generation tools into the workplace, businesses can help employees stay current on changes in the market and keep up with the latest trends.


Digital transformation for corporations isn’t a one-time event; it’s a continual process that requires constant coordination and collaboration between all of the entities involved. By building bridges between these groups, businesses can make progress on their digital transformation goals more quickly and easily.

Giuseppe Avagliano

Giuseppe is a Marketing expert with 10 years of experience in international media companies and e-commerce. He is passionate about everything that concerns technology, ranging between advertising, smartphones, computers, Cryptos, and NFTs. For sure, there is more coffee than water in his veins but still thinks that calm is the virtue of the strong.

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